SevenOne International sells 'Clever!' to Canada

Munich, May 20, 2010. SevenOne International has sold the sciencetainment show “Clever!” to Canada. A local version of the international hit format will be airing weekly on public broadcaster Télé Québec. The prime-time show will debut under the title “Génial!” this fall and will be produced by Télé-Vision.

Caroline Kusser, Regional Sales Director / International Format Acquisitions, SevenOne International: “We are thrilled to see the ‘Clever!’ way of teaching science entertainingly on TV enter North America. Thanks to its original concept, the show has been a worldwide bestseller. No doubt the French-Canadian version will continue the format’s international story of success.”

Mario Clément, Vice President, Creation and Business Development, Télé-Vision: “We are very happy to have obtained the French-Canadian production rights to ‘Clever!’. Offering a playful yet scientific approach to
scientific phenomena, the show boasts a great quality: it has viewers immediately captivated. In a world where communication is gradually turning towards emotion, the particularly intriguing aspect of ‘Clever!’ is first of all due to its amazing content.”

“Clever!”
Debuting on German TV channel SAT.1, “Clever!” (produced by Constantin Entertainment) has turned into an international hit format. The edutainment show presents the mysteries of science in a highly entertaining way. Celebrities puzzle over the right answers to questions of everyday life, while a well-known comedian demonstrates scientific phenomena in spectacular outdoor and studio experiments.
SevenOne International has already sold “Clever!” in more than 20 countries worldwide, including France, Spain, Russia, Australia and China.

SevenOne International
SevenOne International is the worldwide programming sales company of the ProSiebenSat.1 Group, the second-largest broadcasting group in Europe, reaching more than 78 million TV households. Apart from its core business free TV, the Group is also active in a number of related industries. SevenOne International offers an extensive portfolio of TV events, TV movies, telenovelas, prime-time series and mini-series, as well as magazine shows and entertainment formats. In addition, SevenOne International markets and co-finances the programs of thirdparty producers. The company’s headquarters is located in Unterföhring, near Munich. The Managing Director is Jens Richter.

Télé-Vision
Since its beginning in 1984, Télé-Vision has created television programs in various fields, ranging from reality shows, variety shows, service and news productions to documentaries and interactive game shows. Télé-Vision’s programs are broadcast on all major French Canadian networks, and air on several specialty channels as well.
During the 2009 season alone, Télé-Vision has produced over 350 hours of programming. In 2010, Télé-Vision will produce over 800 hours including 700 hours of live broadcast shows.